Only on the Web

A collection of articles and valuable information that you will not find in our print magazines.


The President's FY2015 Education Budget

On Tuesday, March 4, 2014, President Obama announced his proposed 2015 Fiscal Year Budget. In recent years, the President’s budget has become more of a ritual than a reality. Maybe better described as a White House wish list. Though required by statute, these budgets are usually dead on arrival and until last year, nothing was ever resolved quickly or on time.

Washington at Work At Last or At Least for the Time Being

Congress has begun the second session of the 113th Congress with lots of things to do. First and foremost was to raise the debt ceiling before the end of February. Congress met the deadline with days to spare before it went out on the President’s Day recess.

The Student as Customer

You don’t need to call your students ‘customers,’ but you do need to treat them that way.

Higher-Ed Marketing and the Disadvantaged Student

Higher education marketing encourages some students to make decisions that don’t match their goals, aptitudes and finances.

Smart Business: Serving the Nontraditional Student

College and universities should carefully consider their business plans to achieve successful results for today's nontraditional student population.

Let's Make A Deal And Kick the Can Down the Road

The "deal" crafted by Senators Harry Reid and Mitch McConnell, and several senators from both parties passed both houses of Congress and was signed by the President, was a short-term fix. This is the reason for the revised title. The deal was not a fix but a temporary band-aid.

A Capital Idea: Blending Strategy and Opportunity to Manage College Assets

The time has come to examine development partnerships as an opportunity to move forward as the deep recession eases.

Universities and the Public Good

As the value of a college education is questioned from various quarters, we must broker a resolution to how American higher education creates a system that is flexible enough to address workforce preparation as a common policy goal.



Consider Your Energy Procurement Options

Reducing energy consumption is hugely beneficial, and nearly everyone is practicing good kW-cutting habits. But the second most direct route to decreasing energy costs is often overlooked: managing the energy purchase itself. The largest barrier to purchasing energy at lower prices: understanding the deregulated energy markets.

Reexamining Your Institution's Web Presence

In an age when digital has become such a key channel, the colleges and universities that embrace this concept will outpace those that don’t. It’s not a financial question anymore, a bifurcation of the haves and have-nots; it’s more of a mindset issue. While having the vast resources of a major institution certainly helps, it doesn’t matter how much money you throw at a website project if it’s not seen as the central hub of your overall communication efforts. And if it isn’t used as a chance to engage an inclusive set of stakeholders from across campus, it’s a huge opportunity missed.

Ready, Set, Graduate

Educators have been less successful in providing access for American students. Access creates the pathway that makes choice possible. Ideally, education should be a series of seamless transitions between various levels and complexities of learning. What has happened in America, however, is that access has become a fundamental stumbling block for students seeking to learn and to advance themselves.

To Be or Not to Be: Can Washington Work Together? That Is the Question

As the second term of Barack Obama’s Presidency begins and the 113th Congress convenes, most Americans wonder whether the two parties and the two branches of government can work together to find common ground and address the numerous critical, salient and important issues facing the nation.

The Challenge of Team Building

How do you build your team within a culture that the existing senior administrative staff has embraced and protected, and significantly, that may well have defined the senior team more than the team has defined the culture? What happens in those first months when you are the outsider on your own team?

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